Marketing on the Internet

To my best friend who has always encouraged me to write.

Why do people buy computers? It is not only about computing anymore; it is more about surfing the internet and becoming part of a world of no boundaries, that is the cyberspace.  The behavior of consumers is changing and people are moving online for most of their activities. The internet is a medium with unique features that make it very different from other traditional media. The world is changing so fast and we need to keep up.

Statistics show that the number of internet subscribers has increased by 719.7 % in 10 years!!! (From 183 million in 1998 to 1.5 billion in 2008). No wonder marketers have passion for the internet.

The Internet and You.

"The Internet", a virtual place where data packets cross the globe in a blink of an eye providing seamless communication between us. It is a big word in a small world… it has made the world smaller in its own way. We are different in the way we look at the internet. A big network made up of so many cables, routers, servers, client computers, wave links, and you name it, or simply a source of information, or another way of communication and social relations, or a good place to find people to rob, or a tremendous place where so many data is exchanged in seconds carried by IP data packets through TCP/IP suite of protocols, or… why don't you tell us what you think of the internet?

E-Security Concern

It was at night. Everyone at the house was busy with something. Mom was cooking dinner. The oldest brother was still at work, he usually comes late. The older sisters were still at Uni. Mohammed was studying hard as he was in the 12th grade. Dad was out of the house visiting Uncle Ahmed. Sara was reading the newspaper and Abdulrahman was playing XBOX 360. Everything looked old in the living room except for the XBOX 360. All were sitting on an old mat.

"Internet pirates find new ways to deceive people" Sara said as she was reading the newspaper.
"I cannot believe that there are people who spend their time doing such things", commented Abdulrahman as he was pressing the buttons of the XBOX 360 controller.
"There are always good and bad people" said Sara.
"I am losing faith on the Internet although it has great benefits and made the world smaller than the small café across the street", said Abdulrahman.
He added: "I don’t know why make the buzz about E-Commerce and E-Government when we cannot be sure that transactions are secure."

Does your website AIPD?

Your website is online. You expect people to visit your website, fair enough. Is that it? The answer is no. The website is not there to provide information only, although this is one of the main objectives. The question is how do you make your website strategically contribute in achieving the overall organisation's marketing objectives and get the website to pay for itself?

Welcome to the eWorld

Finally, I started my blog. Well, sometimes I get the feeling of writing about a topic. I get so excited and I say to myself that I am gonna write. I end up writing nothing. This is a serious step to change. I want to document my thoughts that I think are important, so others get to know about them.

Four years in Australia taught me a lot about life, different cultures, different people and most importantly that the world is no more a small village, it is now a small cafe. Yes, the world is so small. The development in technology made the difference in few years. The network of networks changed the way we perceive things, learn and most importantly live. It has become so essential and part of life.